Feature outcomes are a vital part of the unique user journeys that you build for your site.
The feature outcomes provide custom UI components, which can be displayed on your site instead of the original article. For example, the end user might encounter a registration, payment or login form, or see an advertisement or other custom component block. You can replace some or all of the feature content with these components.
You create outcomes in the rules canvas for your feature.
You can do the following:
Note: When you have finished building your feature rule, you must select the Save as New Version & Publish button to use the feature rule on your site.