To create a Feature Rule, navigate to Rules > Feature Rules within your Zephr Admin Console and click Add Feature.
Enter your Feature’s Label, and a description (this will help you locate your feature in the feature list).
Choose your Rule Type – Either HTML or JSON.
If you are using an HTML rule, take note of your Feature’s Zephr Tag.
If you are using a JSON rule, add your Target Name, Operation, and Target Value.
Use the Zephr Feature Builder to define your rule.
Click Add Feature.